Mark Strathern Coaching


Design & Development




8 weeks


Mark Strathern had struggled with weight since a young age. However, he didn’t let that hold him back. He went on to become a competitive bodybuilder and is now a certified strength coach, nutritionist, and personal trainer.

Mark’s ultimate goal is to create a community of like-minded individuals who strive to improve their health and fitness. He believes that by helping yourself, you can also help others who are struggling to find happiness and fulfillment in their lives, both physically and mentally.

The Project

The objective was to update Mark’s online presence by creating a new website that includes a members’ hub. Mark was very open to allowing us to take control of the design process for his website and members’ hub.

The focus was on using clean and sharp imagery, brief and impactful statements, and avoiding lengthy paragraphs of text.

The main priority was to create a user-friendly members’ hub, where Mark’s clients could educate themselves at their own pace, following a specific flow of educational content, including videos, documents, and other resources.

Mark Strathern Coaching, a McShannock Design Project


Mark Strathern Coaching has transitioned from an outdated website to a community-driven online platform and members’ hub. This new resource is incredibly user-friendly and easy to navigate, providing clients with a centralized hub for all of Mark’s educational material.

As a result, there is now a vast collection of educational videos and content accessible to the entire community through the Mark Strathern Coaching Members Hub.

Mark Strathern Coaching, a McShannock Design Project