Client
NITGA
Services
Design & Development
Completed
2019
Time
6 weeks
Background
The Northern Ireland Tourist Guide Association (NITGA) was established in 1992 as a not-for-profit and non-political organization. Its primary objective is to represent the professional tourist guides of Northern Ireland and cater to their needs.
All NITGA members are highly qualified professionals in the field of tourism and tourist guides. They possess recognized qualifications from various accredited institutions. For instance, Blue Badge Guides are accredited by the Institute of Tourist Guiding (ITG) in London, National Guides accredited by Fáilte Ireland, and Level 4 Guides accredited by Ulster University.
The members of NITGA are multilingual and regularly engage in professional development to enhance their skills and knowledge across the board.
NITGA’s main focus is to promote and market its members and ensure that tourist guides are recognized as the key ambassadors of the region.
NITGA is a proud member of the European Federation of Tourist Guide Associations (FEG) and the World Federation of Tourist Guide Associations (WFTGA).
The Project
The project goal was to create a modern website for NITGA that provides information on tours throughout Northern Ireland and its tourist guides, who specialize in different areas and interests. The design needed to be user-friendly, allowing visitors to easily find information on specific tours and choose an experienced tour guide. Adhering to the organization’s brand guidelines was also a priority. In addition, the client required the ability to maintain an up-to-date list of members or tour guides, which could be updated, added or deleted at any time. WordPress was chosen as the platform, and the client was provided with training to update or alter the content themselves.
Another important aspect of the project was to allow the client to update and add tourist guides to the website. WordPress was also used for this purpose.
NITGA provides a variety of tourist guides, each with their own preferred tour locations throughout Northern Ireland.
Evaluation
NITGA’s expectations were not only met but exceeded, with the creation of an attractive and dynamic website that fulfils its purpose. As the tourism industry in Northern Ireland continues to grow, NITGA’s pool of experienced members will expand accordingly, and the organisation now has an optimal platform to manage this growth.
